Privacy Policy

Last Updated: March 16, 2026

The Good Paralegal LLC, doing business as Second Shift Marketing (“Second Shift Marketing,” “we,” “us,” or “our”), respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit secondshiftmarketing.com (the “Site”), contact us, submit an inquiry, subscribe to emails, or otherwise interact with us.

By accessing or using the Site, you agree to this Privacy Policy.

1. Information We Collect

We may collect the following categories of information:

Information You Provide to Us

We collect information you voluntarily provide, including when you:

  • fill out a contact form

  • request a quote, consultation, or proposal

  • subscribe to our newsletter or email updates

  • communicate with us by email, phone, or through the Site

  • provide information in connection with our services

This information may include:

  • name

  • email address

  • phone number

  • business name

  • website or social media information

  • marketing goals, project details, and other information you choose to submit

Information Collected Automatically

When you use the Site, we and our service providers may automatically collect certain information, such as:

  • IP address

  • browser type

  • device type

  • operating system

  • pages visited

  • time spent on pages

  • referral source

  • approximate location derived from IP address

  • cookie and similar technology data

Information from Third Parties

We may receive information from third-party tools and service providers we use to operate our business, such as analytics, CRM, and email marketing platforms.

2. Tools and Platforms We Use

We currently use third-party service providers including:

  • Google Analytics to understand Site traffic and usage

  • HubSpot to collect, organize, and manage leads and business inquiries

  • Kit to manage email marketing, newsletters, and subscriber communications

These providers may process information on our behalf in accordance with their own terms and privacy practices.

3. How We Use Information

We may use the information we collect to:

  • respond to inquiries and communicate with you

  • provide consultations, proposals, and marketing services

  • manage leads, prospects, and client relationships

  • send newsletters, updates, or other marketing communications

  • improve the Site, our content, and our services

  • understand how visitors use the Site

  • maintain security and prevent fraud, abuse, or misuse

  • comply with legal obligations and protect our rights

4. Cookies and Analytics

We and our service providers may use cookies, pixels, tags, and similar technologies to operate the Site, analyze traffic, and improve performance.

These technologies may help us:

  • remember user preferences

  • understand how visitors use the Site

  • measure marketing and website performance

  • improve functionality and content

You can usually modify your browser settings to block or delete cookies. Some parts of the Site may not function properly if you disable certain cookies.

5. Email Marketing and Communications

If you subscribe to our emails or otherwise provide your email address, we may send you newsletters, updates, marketing messages, or service-related communications.

You may unsubscribe from promotional emails at any time by clicking the unsubscribe link in the email or by contacting us directly. Even if you opt out of marketing emails, we may still send non-promotional communications related to inquiries, services, or administrative matters.

6. How We Share Information

We do not sell your personal information for money.

We may share information with:

  • service providers that help us operate our website and business

  • analytics, CRM, hosting, and email marketing vendors

  • professional advisors such as attorneys, accountants, or insurers

  • government authorities, law enforcement, or other third parties when required by law or to protect our rights

  • a buyer, successor, or affiliate in connection with a merger, acquisition, restructuring, or sale of assets

We may also share aggregated or de-identified information that does not reasonably identify you.

7. Data Retention

We retain information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to respond to inquiries, maintain business records, provide services, enforce agreements, and comply with legal obligations.

8. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect the information we collect. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

9. Your Rights and Choices

Depending on where you live and subject to applicable law, you may have rights regarding your personal information, which may include the right to:

  • request access to personal information we hold about you

  • request correction of inaccurate information

  • request deletion of personal information

  • request a copy of certain personal information

  • opt out of certain types of data processing where required by law

To make a privacy request, contact us using the information below. We may need to verify your identity before fulfilling certain requests.

10. Children’s Privacy

Our Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13 through the Site.

If you believe a child has provided personal information to us, please contact us so we can review and delete it as appropriate.

11. Third-Party Links

Our Site may contain links to third-party websites, platforms, or services. We are not responsible for the privacy, content, or security practices of those third parties. We encourage you to review their privacy policies before providing information to them.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date above. Your continued use of the Site after any update means you accept the revised Privacy Policy, to the extent permitted by law.

13. Contact Us

If you have questions about this Privacy Policy or want to submit a privacy request, contact us at:

The Good Paralegal LLC d/b/a Second Shift Marketing
Website: secondshiftmarketing.com
Email: info@secondshiftmarketing.com
Phone: +1 (201) 416-9559